Location: Tel Aviv, Israel      

Type: Full Time

Head of Marketing

Why PayMe?

PayMe is a Tel Aviv based FinTech startup that provides the world’s leading 360 financial solution for small businesses. 

PayMe’s platform enables every small business to:

  • Accept payments online & in person.
  • Pay vendors easily and automatically.
  • Access real time funding & Credit as needed.
  • Access full invoicing and bookkeeping solution.
  • Use multiple pre-integrated 3rd party services.
 

We’re targeting one of the largest markets in the world. Small businesses represent 99% of the world’s businesses and 60% of the global GDP and yet, they are the most overlooked and underserved segment in the economy. PayMe is leveling the playing field and helps these entrepreneurs succeed by taking all the hassle and headache off their plate and giving them the tools to focus on their core activity. We believe you should “Let The Baker Bake!”

 

 
What’s unique about PayMe?

We’ve entered our rapid growth and expansion stage and are planned to grow from 50 to 200+ employees over the next year. This is your opportunity to join a rapidly growing company, have an immediate impact on the product and the company’s evolution.

We are currently processing billions in volume for 80,000+ businesses and we’re just getting started. If you are talented, humble and ambitious – now is the best time to join a rapidly scaling rocket ship where you can make an impact and be a significant part of our journey.

 

 

About the Opportunity:

PayMe is looking for a talented Head of Marketing. As the Head of Marketing at PayMe, you will lead and drive all marketing initiatives, playing a pivotal role in shaping the company’s brand identity, market positioning, and growth strategies. You will oversee a talented team of marketers and collaborate closely with cross-functional departments to develop and execute innovative marketing campaigns that resonate with our target audience and drive measurable results. 

 

 
What you’ll be doing: 
  • Develop and implement comprehensive marketing strategies to achieve business objectives and drive growth.
  • Lead, mentor, and inspire a team of marketing professionals, fostering a culture of creativity, collaboration, and excellence.
  • Utilize market research and data analysis to identify market trends, consumer insights, and competitive opportunities.
  • Oversee the planning, execution, and optimization of multi-channel marketing campaigns, including digital, social media, email, and traditional channels.
  • Manage the marketing budget effectively, allocating resources to maximize ROI and achieve marketing KPIs.
  • Collaborate with product development, sales, and other departments to ensure alignment and integration of marketing efforts across the organization.
  • Monitor and report on marketing performance metrics, using insights to refine strategies and tactics for continuous improvement.
  • Lead the company’s digital marketing and customer acquisition.
  • Responsible for the company’s products’ demand generation.
 
Requirements:
  • Bachelor’s degree in Marketing, Business Administration, or related field; MBA preferred.
  • 5+ years of progressive experience in marketing roles, in a leadership or managerial capacity.
  • Proven track record of developing and executing successful marketing strategies that drive business growth and brand awareness.
  • Strong leadership skills with the ability to inspire and motivate teams to achieve ambitious goals.
  • Excellent analytical abilities, with proficiency in market research, data analysis, and performance metrics.
  • Strategic thinker with a creative mindset and a passion for innovation in marketing.
  • Effective communicator with strong interpersonal skills and the ability to collaborate cross-functionally.
  • Experience in Fintech industry is a plus.
 
Culture at PayMe:

Our philosophy centers around end-to-end ownership, which means that every team member is empowered and accountable. We love independent contributors that are fast learners and problem solvers by nature. We love positive people that are proactive about improving things and don’t accept the status quo.

We believe true innovation comes from a deep understanding of your area of responsibility so each team member is expected to be an expert in their field and know the ins and outs of how things really work.

We know the best people want to work alongside the very best and tackle the most challenging problems at a global scale. We have high standards and high expectations from one another. We set ambitious goals and work together to accomplish them. Excuses are for other people… We deliver

Please send your CV to: team@payme.io